As I wrote about in my book; people in focus groups believed the image of Donald Trump created by Mark Burnett and the scriptwriters of The Apprentice, not the failed, floundering, serially bankrupt, leg-humping choad who exists in this reality.

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As I wrote about in my book; people in focus groups believed the image of Donald Trump created by Mark Burnett and the scriptwriters of The Apprentice, not the failed, floundering, serially bankrupt, leg-humping choad who exists in this reality. https://t.co/wFtaQipiXO

— Rick Wilson (@TheRickWilson) December 27, 2018